Williamstown Football Club
During my internship with Williamstown Football Club, I gained hands-on experience working within a fast-paced sporting environment, supporting the club’s digital content and media activities.
I contributed to the creation of written and visual content across the club’s platforms, including match-day coverage, player features and social media content. This experience strengthened my ability to work to tight deadlines, capture key moments and create engaging content that connects with a sports audience.
This experience further developed my passion for sports media and communications, and gave me valuable insight into the role content plays in engaging fans and building a club’s brand.
Written Content
National Volunteer Week: Celebrating Our Beloved Volunteers
A feature article recognising and celebrating the contributions of club volunteers, focusing on storytelling and community impact.
VFL Team Selection: Cox and Ebinger Return as Seagulls Celebrate Past Players Round
A team selection article providing match updates while incorporating player storytelling to engage supporters.
VFLW Practice Match Report: Key Lessons Emerge from Pre-Season Finale
A match report summarising key moments and performances from a VFLW pre-season game.
Video & Digital Content
Post-Match Coach Interview (Reel)
Short-form video content designed for social media engagement, capturing post-match insights in a concise and engaging format.
Role: Filming and editing
Sounds of the Game (TikTok)
Short-form video content showcasing club culture and behind-the-scenes moments in a trend-driven format.
Role: Filming and editing
2025 Season Launch (YouTube)
Edited long-form video content supporting the club’s digital storytelling.
Role: Editing only
Social Media Content
This experience strengthened my ability to create content across multiple platforms within a live sporting environment.